Reliance Retail launched the beauty retail brand Tira. Are you excited to know who is the brand ambassador of Tira? With the Pan-India marketing launch, they are exploring suitable brand ambassadors for the brand. Today we share details about the Tira Brand Ambassador & Brand Ambassador of Tira Beauty.
Brand Ambassador of Tira
As per the report of Indiatimes.com, they are set to launch Kareena Kapoor as a Brand ambassador of Tira Beauty. As of now, they have not launched any celebrity for the newly launched Tira Beaty stores. This is visible on their online shopping platform.
Reliance is eagerly pushing the advertisers in social media & internet, they are exploring the right person for the brand Ambassador.
As per the Indiatimes report, they are in talks with a few other young celebrities for the endorsement. Kiara Advani and Suhana Khan are the people now the official brand ambassador for Tira Beauty in India.
Reliance is exploring the opportunity to be associated with social media influencers as well, as there is a huge audience for beauty products on social media platforms.
Tira Beauty Brand Ambassador
In a recent campaign, they have signed & launched Kiara Advani, Kareena Kapoor Khan & Suhana Khan.
List of Tira Brand Ambassadors;
- Kareen Kapoor Khan
- Suhana Khan
- Kiara Advani
Market Size of Indian Beauty Segment
The personal care market is huge in India. With the expansion of 4 networks & high-speed internet, tier 2 & tier 3 consumers are consuming beauty products more than they did 1 decade ago.
Easy approach of e-commerce & with the expansion of social media, beauty products & personal care are becoming part of monthly grocery shopping. Women in India are purchasing products as they do shopping for grocery products.
With the growing culture of Web series & OTT platforms, young girls & women are exploring the possibilities to enhance their looks.
This personal care market is expected to reach Rs.2.2 Lac core by the coming 2 years in India.
FAQ
Who is the brand ambassador of Tira Beauty?
Kareena Kapoor, Kiara Advani, and Suhana Khan are in the advanced talk to become the brand ambassador of Tira Beauty.
Does Tira sell personal care products offline?
Yes, they have a retail store format, you can purchase the products from the retail store.
What is the average store size of a Tira Beauty retail store?
The store size may vary as per the location, but the average size of the store is 3000 S.q.f.t area.
Conclusion
As the pan-India campaign for the Tira beauty is lined up, they are approaching several celebrities & influences for the brand ambassador. Kareena Kapoor, Suhana Khan & Kirara Advani are a few of them.